Professional Service Providers Who Work With Me See...
No more mismatched messaging and branding. You'll get a clear, core story that resonates with your ideal client.
Clearer messaging backed by automated marketing attracts better clients and greater revenue for your firm each month on autopilot.
When you reach a wider audience, you have a more positive impact on your clients and community.
Attention spans are shorter than ever.
You have mere seconds to entice a potential client to give your firm a chance and request more information.
Unfortunately, your business is likely telling one story with your logo. . . another with your website. . . and yet another story with your content. These elements aren’t sharing a clear message across all your marketing and sales activities.
As a result, clients might be choosing your competitors instead of you to solve their problem, because they don’t know which story to believe.
From Brand Confusion to Brand Clarity.
Achieving the kind of brand clarity that attracts high quality leads requires mastering three elements. You need a simple marketing story that your entire team can use. You need a visual identity which accurately tells this story. And you need a marketing machine that expands your sales team’s reach.
I like to call the combination of these elements your Captivation Key™.
To open the door to more customers, you need the right key: your Captivation Key™
I learned early on in my 10 years of experience that just designing a great logo or website isn’t enough to move the needle. You need three powerful elements all working together to open the door to growing your firm’s revenue.
Your Captivation Key™ is your unique-to-you mix of:
How it Works
The Captivation Key™ Brand Transformation Process
I know that every brand is different. . . including yours. What works for a large accounting firm might not work for the small law firm in a different city. This is why cookie =-cutter marketing programs just don’t work: the key that opens the door to your success has to be tailored to your situation.
The Captivation Key™ 4 Phase Process
Clients Getting Results with Captivation Key™
What My Clients say
"Working with him would be smart on so many levels."
I’ve gotten to know him over the past several months. After meeting him when I was speaking at a local industry event, I was immediately drawn to his dedication and energy. He’s got a lot going on and is always working at 110%. He’s going to do amazing things (already is) and I can’t wait to be around to see it. I’m a busy lady and he did NOT ask me to write this. Working with him would be smart on so many levels.
Chief Marketing Officer at GRASSI Advisors & Accountants
"When Ali Taylor talks, I listen."
Ali has been a huge source of guidance in helping me focus my business and enhance my presentations and online presence. KBenefits.com website has come a very long way in the last year. His expertise has helped tremendously. Thank you for that.
Christopher S. Kudryk
Insurance Advisor & Navigator at KBenefits Insurance Services
"Superseded my expectations"
Ali Jamar Taylor is a true professional and his work speaks for itself! Ali took the time to listen to what was important to me and for my branding and web design, added his creative marketing skills to it and then absolutely superseded my expectations is every way! I could not be more thrilled with the finished product! Ali will have all of my work and I will recommend him to everyone I know.
Principal at Jim Rathmann The Company
"Huge impact on our company"
Ali's work has made a huge impact on our company. He's helped us tap into social media marketing and drive consumers to our events that we otherwise would never have met.
Steven Cucinelli, LUTCF, FSCP
Managing Director at International Planning Alliance, LLC
Visual Brand Identity Checklist
Inconsistent branding can confuse your audience, make you look unprofessional, and even cost you business.
In fact, a recent report on brand consistency found that consistent branding across all channels can increase revenue anywhere from 10% to 20%.
The Captivation Key™ Visual Brand Identity Checklist is designed to help you build a strong and consistent brand presence wherever and whenever your ideal clients engage with your business. It covers everything from your brand's logo and typography to its color scheme and imagery. It also provides key terms and definitions so you can communicate confidently with your marketing and design teams.
Whether you're creating a new brand or rebranding an existing one, the Captivation Key™ Visual Brand Identity Checklist is a valuable resource that will help you stay on track.